Follow These 4 Important Steps When Creating Engaging Content in 2017: This Strategic Approach Will Amplify Content Popularity

B2B Enterprise Content Marketing report from Content Marketing Institute reveals that 50 – 60 percent marketers found creating engaging content very challenging in 2016. For latest updates on content marketing industry, download their 2017 report here. This article talks about a four steps approach that will ease the process of producing engaging content for your audience and amplify the results. Information provided here has supportive industry insights, stats, and videos. Let’s start. What Does Engaging Content Mean?   Industry leaders have different perspectives on this. For example, Colleen Jones, CEO of Content Science believes that an engaging piece of content...

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